Ayr Rugby Football Club

Media training

As well as improving their on-field skills, academy players also learn things that are useful away from rugby. From leadership and team work to health and nutrition, the players gain knowledge and understanding of a wide range of subjects that can assist in school, university and work.

Once again this season, the senior academy players have embarked on media training, with both girls and boys taking part in sessions led by Ayr RFC media manager Elena Hogarth and digital media consultant Laura Hamilton. Laura returned to Millbrae after a successful first session with just the boys last season.

Elena and Laura took the players through conducting a press conference, presenting themselves in a professional yet natural way in front of a camera and also led a workshop on the dos and don'ts of social media during two fun and informative afternoons at Millbrae.


Another successful season

Ayr Rugby Academy saw forty youngsters through the programme in 2016/17, led by academy director Stuart Fenwick, his fellow developments officers Frazier Climo and Paddy Dewhirst, strength and conditioning coach Danny McCluskey, Ayr RFC captain Pete McCallum, and modern apprentices Harry Lynch and Tony Hall.

Players had three sessions a week over the season looking at skill development, conditioning and specialist skills.  The academy also focuses on various aspects of nutrition, recovery and decision-making. U14, U15 and U16 players are selected on their attitude to development, work ethic and rugby performances throughout the season. The coaches were very happy with the efforts of the players last season and look forward to working with them again over this year. 

The benefits of the academy are beginning to show with many current and previous players gaining national and regional honours. The coaching team has also been delighted to see the positives of being part of the academy pay dividends off-field, as these young people develop their interpersonal, social and leadership skills that help them in school and beyond.

The selection process for the academy this year has taken place with the assistance of the individual age group coaches. As well as Stuart, Frazier, Paddy, Pete and Danny, women and girls' development officer Catherine Shennan, coach Connie Griffiths and modern apprentice Neve Finlay have joined the team to guide the first intake of female players through the academy programmes.

Please take a look at the various pages on the academy section to find out more, or contact This email address is being protected from spambots. You need JavaScript enabled to view it..